Marketing & Sales
// Hampton Roads SBDC Resources
Marketing and Sales
Growing your business requires more than just a great product or service…it takes a clear strategy to reach the right customers and convert interest into sales. The HRSBDC provides actionable content and resources to help you sharpen your sales approach, strengthen your brand, and build long-term customer relationships. Whether you’re just starting out or looking to expand into new markets, the HRSBDC can provide the roadmap for success.
Our team of experienced advisors provides hands-on guidance to strengthen your sales and marketing efforts. Here’s what we can do for you:
- Market Research & Analysis – Understand your target market, industry trends, and competitors.
- Marketing Plan Strategy Development – Create tailored marketing plans to reach the right customers at the right time.
- Digital Marketing Guidance – Learn best practices for websites, SEO, email campaigns, and social media marketing.
- Sales Growth Strategies – Improve sales techniques, build pipelines, and increase customer retention.
- Brand Messaging & Positioning – Define a clear, compelling message that sets your business apart.
- Advertising & Promotion Planning – Maximize your budget with effective advertising strategies, both online and offline.
- Customer Relationship Management (CRM) – Implement tools and systems to better track and serve your customers.
- Expand Into New Markets or Complimentary Products – Identify opportunities for growth in local, regional, or global markets.






