Our Team
Our Leadership Team

Jolie R. Spiers
Executive DirectorJolie blends a background in journalism, marketing, and community engagement with a passion for supporting small businesses and driving economic impact. As the Executive Director of the Hampton Roads SBDC, Jolie brings big-picture thinking and a collaborative spirit to position small businesses for growth and economic impact.

Donna L. Norman
Assistant DirectorDonna is a human resources and business management expert with over 25 years experience helping organizations thrive. She’s the founder of DLN Leadership Group, an executive coach, and a skilled facilitator in performance improvement and change management. Donna is also active in the Hampton Roads community, mentoring and supporting business leaders.

Bill Holloran
Business AnalystBill’s 44-year career in business and economic development makes him a powerhouse resource for small business owners. With deep experience in investment and planning through Holloran Enterprises and a track record of publishing over 483 articles on business growth, Bill is a go-to for strategic insight and practical guidance.

Todd DuRose
Business AdvisorTodd is driven by a genuine passion for empowering emerging and expanding businesses to reach their full potential. Whether an entrepreneur is just getting started or ready to scale, he and the HRSBDC team can provide invaluable support through personalized coaching, expert guidance, and strategic partner referrals. With 25 years of marketing technology experience and 16 years as owner of Bluestreak Marketing, Todd brings a wealth of insight to the Hampton Roads small business community, firmly believing that time is our greatest asset and should be invested wisely.

Paula Short
Business AdvisorPaula is a dynamic business advisor with hands-on experience as the founder of an award-winning beauty brand featured on Dragons’ Den UK (Shark Tank). She’s all about helping small businesses grow, innovate, and succeed—offering practical guidance and real-world insights. Her skill set spans branding, marketing, sales, product innovation, and team leadership — helping founders gain clarity, confidence, and momentum.

Chelsea Torres
Business Advisor - BookkeepingChelsea is a dedicated Navy veteran and military spouse who brings a fresh, modern perspective to bookkeeping and accounting. She brings up-to-date financial training to help small business owners gain clear insight into their numbers. Her attention to detail, disciplined work ethic, and forward-thinking mindset make her a trusted resource for business owners seeking efficient, tech-savvy, and future-ready bookkeeping solutions.





